Save the Date! KMG Announces 2010 Symposium

A limited number of tickets are available to members at a discounted price.

CHICAGO, IL-- Kellstadt Marketing Group is proud to announce the dates and preliminary schedule of topics for its 2010 marketing symposium, NextGen: Insights on Innovation from Marketing Leaders. The day-long event will be held on Saturday, April 17, 2010, in the DePaul Loop Campus 8th Floor Conference Center. 

KMG's signature symposium event serves as an opportunity to explore the issues and challenges shaping the next generation of marketing leaders. NextGenprogramming will not only focus on defining the tools that are relevant within the constructs of a marketer’s core responsibilities, but also explain how these tools can shape the structure of a business model primed for growth. 

At NextGen, top-tier executives will speak to the nature of marketing leadership in a world of radical change. Among the topics scheduled for examination are:

• Developing sustainable competitive advantage through socially responsible behavior and the implications of using CSR as a marketing tool;
• Identifying key moments when entrepreneurs can expand their ventures by leveraging skills from the ever-evolving marketing tool kit;
• Utilizing social media and technology to create a positive collaboration with consumers in forming a brand’s story;
• Translating marketing knowledge across boardroom disciplines, effectively packaging one's self, work and ideas to make a lasting impression; and
• Understanding the forces that are shaping tomorrow’s marketplace today, from the shifting demographic landscape of the next decade to the radically democratized nature of media.

Last year's symposium, A New Era of Opportunity: Engaging the Consumer, featured a keynote address from Google's Jim Lecinski, as well as contributions from representatives of Chicago 2016, Dawn Foods, Wrigley, Motorola, Grainger, Edelman, Nielsen, PepsiCo, McDonald's, Tribune Interactive, Prophet and Threadless, among many more.

Building off the success of its inaugural year, KMG seeks to advance its mission of providing a real-time examination of the issues, trends and opportunities that marketers face as they begin the next stages of their careers.

Further details, including updates on speakers and content, will be announced at kellstadtmarketing.com.

Tickets for NextGen are now available. As a reward for early registration, KMG has made a limited number of seats available to KMG members for $50. After this allotment has been sold, tickets will be priced at $65 for members. Guests and Chicago-area marketing professionals are welcome to attend; registration for guests is $85.