Gib Basset

Gib works for Signal, a software as a service provider of mobile and cross channel marketing solutions. He oversees the company’s marketing efforts including thought leadership, public relations, demand creation and marketing communications. Prior to joining Signal, Gib led product marketing for Fair Isaac's Enterprise Decision Management Tools and Technologies division, a $100M line of business including the marketshare leader in business rules management systems and predictive analytic tools. In his initial role with the company he led product management for Fair Isaac's Precision Marketing Group, one of the leading database marketing service providers with many top retail and CPG clients. Gib has held senior marketing, alliances and product management roles with several other public technology companies such as Platinum Technology, SPSS and ShowCase Corp, and obtained his MBA from DePaul University.

Register

Click: Emerging Media and the Empowered Consumer
Saturday, April 16th 2011
9a.m. – 4:30p.m.
8th Floor DePaul Center, 1 E. Jackson Blvd.